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Investment Score: from a hunch to 2.75% of all orders

Took it from idea to launch: a score with recommended next actions.

Companysmallcase
RoleLead Product Designer
of all app orders2.75%

The context

Placeholder. Set the scene in two or three sentences: the product, who uses it, and what was at stake for the business.

The problem

Placeholder. What was broken or missing? Add the one quote, metric or support ticket that made the problem impossible to ignore.

Visual placeholder, 16:9

My role

Placeholder. Lead Product Designer at smallcase. Who you worked with, what you owned end to end, and the calls you made.

How we got there

Placeholder. Key decisions, the explorations that didn’t make it, and the trade-offs. Three or four visuals work well here.

Visual placeholder, 4:3

Outcome

Placeholder. What changed for users, and what you would do differently next time.

Keyboard shortcuts & secrets

Psst, nitpicker.

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